Affordable Healthcare: Strategies for Cost-Effective Treatment in India in 2025
Affordable Healthcare in India : Discover strategies for cost-effective treatment in India in 2025.
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Raj Sehgal
Nov 223 min read
Healthcare Communication with Generative AI
Healthcare isn’t just about doctors, treatments and technologies; it’s also about communication & trust Generative AI
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Raj Sehgal
Nov 124 min read
Healthcare Administration: Key Roles, Challenges, Career Opportunities and Future Trends
Discover how healthcare administration powers hospitals, enhances patient care, and shapes the future of medicine.
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Raj Sehgal
Nov 113 min read
Diabetes & Heart Health: Risks & Control Measures
Impact of Diabetes on Heart Health: Causes, Risks, and Control Measures
FAQ's on Diabetes & Cardiac Health
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Raj Sehgal
Nov 74 min read
Investing in Healthcare in India - A Golden Opportunity
As one of the largest emerging markets, the Indian healthcare industry presents vast opportunities for investors
Investing in Healthcare
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Raj Sehgal
Nov 44 min read
Impact of Social Media on Mental Health
Social media connects us but can impact mental health. Balance screen time, practice digital wellness & curate feeds for a healthier mind.
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Raj Sehgal
Oct 293 min read
Single Speciality Hospitals in India : trends, benefits, and future outlook
Single-specialty hospitals in India offer focused care in fields like cardiology & oncology, IVF, Mothercare etc & reshaping the healthcare
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Raj Sehgal
Oct 264 min read
The Role of Digital Platforms & Social Media in Healthcare
Healthcare organizations that make digital patient engagement a priority stand to benefit from increased trust
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Raj Sehgal
Oct 233 min read
Air Pollution in Delhi NCR : A Growing Concern and Its Impact on Public Health
The air pollution crisis in Delhi is a wake-up call for both policymakers and citizens.
AQI levels in Delhi NCR
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Raj Sehgal
Oct 203 min read
Burden of Non-Communicable Diseases (NCDs) in India 2024: Data and Healthcare Trends
The rise of non-communicable diseases in India is one of the most significant challenges facing the healthcare system in 2024
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Raj Sehgal
Aug 103 min read
The Wheel of Change in Healthcare Marketing Practice
Wheel of Change : A Framework for Evolving Healthcare Marketing
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Dr Sheha Thakur Goel
Aug 23 min read
The Triangle of Services Marketing in Healthcare: Ensuring Quality and Trust
Internal Marketing ,External Marketing,Interactive Marketing
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Raj Sehgal
May 43 min read
Patient-Centric Marketing: 10 Strategies for Hospitals & Diagnostic Centers
Patient-centric marketing is a healthcare marketing strategy that prioritises the needs, preferences, and values of patients
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Raj Sehgal
Dec 28, 20233 min read
Digital Health: A Brighter Tomorrow
Digital health refers to the use of digital technologies, such as mobile devices, wearable sensors, telemedicine platforms, and EHR
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Raj Sehgal
Oct 28, 20233 min read
Accountability and Ownership: Pillars of Business Success
In the business landscape, Accountability and Ownership are two needed qualities that can define success.
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Raj Sehgal
Sep 1, 20232 min read
Know the Health & Wellbeing of your Go-to-Market (GTM) Strategy!
We have been hearing about the healthcare startups & the businesses not doing so well or failing despite good facilities, doctors &...
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Raj Sehgal
Aug 25, 20232 min read
Much Hyped AI in Healthcare – Is it for a small healthcare service provider too?
AI in healthcare improve diagnosis accuracy, personalises treatments, streamlines workflows & enhances patient care through data insights.
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Raj Sehgal
Aug 20, 20232 min read
Creating a Marketing Plan by Your Own-Where to start with ?
Often in the professional meetings I am asked with this question about how to create a marketing plan, where to start & what best can I...
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Raj Sehgal
Jul 25, 20232 min read
10 Key Metrics every Laboratory Owner should track for in Diagnostic Business
Benefits of monitoring these metrics in diagnostics
1. Improve operational efficiency
2. Enhance quality and accuracy
3. Increase customer
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Raj Sehgal
Jul 20, 20232 min read
The Art of Crafting a Powerful Healthcare Brand
Creating a brand identity from vision to recognition.
Create Brand narrative including key elements of branding in healthcare.
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