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Memory Care Beyond Medicine: A Holistic Approach
Memory isn’t just about doctors or pills, it’s about the way we live, the stories we share, and the joy we find in everyday moments. From grandparents passing down family tales to seniors discovering new skills or enjoying music therapy, simple habits can keep the brain active and resilient. Even in conditions like dementia, love, patience, and creative engagement often bring more comfort than medicine alone.
Healthy aging is not only science - it’s culture, connection, and i

Raj Sehgal
Dec 23, 20253 min read


Key Trends in Healthcare Marketing Across India: Effective Healthcare Marketing Strategies
Discover the top healthcare marketing trends in India that hospitals, clinics, and diagnostic labs must adopt to stay competitive and grow in 2026

Raj Sehgal
Dec 16, 20254 min read


Understanding the Impact of DPDP Rules on Healthcare
With the DPDP Rules notified on 14 November 2025, India has entered a new era of patient data governance and the impact on hospitals and diagnostic centres is massive. From purpose-specific consent to stricter data security, retention norms, and cross-border controls, healthcare organisations now face both compliance pressure and a trust-building opportunity. If your hospital, lab, or radiology centre handles patient information in any form, this is a must-read breakdown of w

Raj Sehgal
Nov 20, 20253 min read


Innovative Approaches in Global Healthcare
Innovative approaches in global healthcare are transforming how care is delivered, accessed, and managed. From AI-driven diagnostics and telemedicine to wearable health trackers and precision medicine, technology is bridging gaps in access and quality. Integrated digital health systems, data analytics, and community-based care models are enabling early detection, personalised treatment, and improved patient outcomes worldwide.

Raj Sehgal
Oct 23, 20254 min read


AI in Healthcare Marketing: How Hospitals and Diagnostic Labs Can Gain Edge
Discover how AI and AI Agents are transforming healthcare marketing in 2025. Learn how hospitals and labs can use AI for lead generation, engagement, content, and growth.

Raj Sehgal
Sep 16, 20254 min read


Discover the Benefits of Global Healthcare Strategies
The healthcare landscape is evolving faster than ever. Learning & adopting global healthcare strategies is not just an option but a necessity for organisations aiming to lead and innovate.

Raj Sehgal
Sep 7, 20254 min read


Understanding the Impact of GST Reforms on Healthcare
GST reforms announced in Sept 2025 in India shall have a multi-sectoral and multi-thematic focus & are positive especially for the medical & healthcare ecosystem. The move not only eases the financial burden on patients but shall also improve growth, innovation, and accessibility across the medical landscape

Raj Sehgal
Sep 4, 20253 min read


Go-to-Market (GTM) Strategy for a Diagnostic Center
Launching a diagnostic centre? Don’t just open your doors -open them to the right patients. Discover the GTM strategy that drives real growth.

Raj Sehgal
Aug 1, 20254 min read


How to Ensure Compliance with Healthcare Regulations: A Guide for Indian Hospitals
This article explores the key compliance requirements for hospitals in India, helping healthcare providers stay informed and aligned with current laws and best practices.
From registration and licensing to biomedical waste management and patient rights, hospitals must adhere to both central and state-specific regulations to ensure quality care and operational legitimacy.

Raj Sehgal
Jun 19, 20254 min read


Hospital Commissioning & Operational Readiness: From Construction to Care
Hospital commissioning is the systematic process of transitioning a newly built facility into a fully functional, patient-ready hospital. It ensures that people, processes, policies, and infrastructure are aligned and optimised before admitting the first patient.

Raj Sehgal
May 1, 20253 min read


Inside the Hospital: Understanding the Organisation
From Emergency to Administration—who really runs a hospital? Unpack the hierarchy, roles, and departments that make modern healthcare possible.

Raj Sehgal
Apr 24, 20253 min read


The Importance of a Feasibility Study for Hospital Projects
Feasibility study serves as a blueprint for the hospital's success, ensuring that all aspects of the project—financial, operational & legal

Raj Sehgal
Mar 24, 20255 min read
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