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Prospecting in B2B Healthcare: How to find Right Clients ?
Struggling to find high-value clients in healthcare B2B sales? Discover powerful prospecting strategies to identify, engage & convert

Raj Sehgal
Feb 193 min read
86 views


Why Healthcare Service Providers Need Content? Content Marketing For Hospitals, Clinics & Diagnostic Centers
Today patients are looking for more than just a doctor’s office or a hospital to visit—they want reliable information, trust & connection

Raj Sehgal
Feb 64 min read
76 views


Hospital PR: Driving Healthcare Growth and Reputation
From managing reputation and crises to patient education & brand image, learn how strategic Hospital PR builds trust, reputation & growth

Raj Sehgal
Jan 135 min read
262 views


Healthcare Awareness vs Sales Pitch by Hospitals: How to Spot the Difference and Protect Your Health
When healthcare awareness becomes a sales pitch, there is a risk of biased or incomplete information being disseminated.

Raj Sehgal
Jan 33 min read
85 views


Beyond Marketing: Innovative Solutions to Improve Hospital Revenues and Address Business Challenges
Discover innovative solutions to Improve Hospital Revenues with our healthcare consultancy services & hospital marketing suggestions

Raj Sehgal
Dec 23, 20244 min read
218 views


B2B vs B2C in Healthcare Branding: Who’s Winning the Battle for Influence?
Healthcare Branding Branding plays a crucial role in the healthcare industry, where trust, reliability, and innovation are key drivers of...

Raj Sehgal
Dec 16, 20243 min read
139 views


The Role of Digital Platforms & Social Media in Healthcare
Healthcare organizations that make digital patient engagement a priority stand to benefit from increased trust

Raj Sehgal
Oct 26, 20244 min read
433 views


The Wheel of Change in Healthcare Marketing Practice
Wheel of Change : A Framework for Evolving Healthcare Marketing

Raj Sehgal
Aug 10, 20243 min read
68 views


The Triangle of Services Marketing in Healthcare: Ensuring Quality and Trust
Internal Marketing ,External Marketing,Interactive Marketing

Dr Sheha Thakur Goel
Aug 2, 20243 min read
75 views


Patient-Centric Marketing: 10 Strategies for Hospitals & Diagnostic Centers
Patient-centric marketing is a healthcare marketing strategy that prioritises the needs, preferences, and values of patients

Raj Sehgal
May 4, 20243 min read
248 views


Creating a Marketing Plan by Your Own-Where to start with ?
Often in the professional meetings I am asked with this question about how to create a marketing plan, where to start & what best can I...

Raj Sehgal
Aug 20, 20232 min read
34 views


The Art of Crafting a Powerful Healthcare Brand
Creating a brand identity from vision to recognition.
Create Brand narrative including key elements of branding in healthcare.

Raj Sehgal
Jul 20, 20233 min read
75 views


How to increase sales of your healthcare diagnostic center business
To increase sales for a diagnostic center or a laboratory in India, you can employ various strategies to attract customers from this blog.

Raj Sehgal
Jul 4, 20233 min read
178 views


7 Key Reasons Why a Medical Centre should have Digital Presence
A digital presence is essential for a medical center to meet the needs of today’s patients & enhance its reach, accessibility, & reputation

Raj Sehgal
Jun 28, 20232 min read
45 views


From Clicks to Checkups: Blueprint for an Effective Digital Marketing Strategy for Diagnostic Center
An effective digital marketing strategy helps diagnostic centers enhance visibility, attract more patients, and build long-term trust.

Raj Sehgal
Jun 26, 20233 min read
67 views


Want to serve more patients in your laboratory? Deploy Laboratory Outsourcing to your service portfolio.
Adding laboratory outsourcing to your service portfolio helps you expand your offerings, serve more patients, and stay focused on delivering

Raj Sehgal
May 6, 20232 min read
40 views
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