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Creating a Marketing Plan by Your Own-Where to start with ?
Often in the professional meetings I am asked with this question about how to create a marketing plan, where to start & what best can I...

Raj Sehgal
Aug 20, 20232 min read
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10 Key Metrics every Laboratory Owner should track for in Diagnostic Business
Benefits of monitoring these metrics in diagnostics
1. Improve operational efficiency
2. Enhance quality and accuracy
3. Increase customer

Raj Sehgal
Jul 25, 20232 min read
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The Art of Crafting a Powerful Healthcare Brand
Creating a brand identity from vision to recognition.
Create Brand narrative including key elements of branding in healthcare.

Raj Sehgal
Jul 20, 20233 min read
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How to increase sales of your healthcare diagnostic center business
To increase sales for a diagnostic center or a laboratory in India, you can employ various strategies to attract customers from this blog.

Raj Sehgal
Jul 4, 20233 min read
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7 Key Reasons Why a Medical Centre should have Digital Presence
A digital presence is essential for a medical center to meet the needs of today’s patients & enhance its reach, accessibility, & reputation

Raj Sehgal
Jun 28, 20232 min read
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From Clicks to Checkups: Blueprint for an Effective Digital Marketing Strategy for Diagnostic Center
An effective digital marketing strategy helps diagnostic centers enhance visibility, attract more patients, and build long-term trust.

Raj Sehgal
Jun 26, 20233 min read
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Strategies for Reducing Global Health Disparities in Diagnostic Services
Strategies for Reducing Global Health Disparities in Diagnostic Services.
Reducing global health disparities in diagnostics is essential

Raj Sehgal
Jun 7, 20232 min read
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Want to serve more patients in your laboratory? Deploy Laboratory Outsourcing to your service portfolio.
Adding laboratory outsourcing to your service portfolio helps you expand your offerings, serve more patients, and stay focused on delivering

Raj Sehgal
May 6, 20232 min read
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The Role of Business Advisor in Healthcare Business
Business advisory services can provide valuable support and guidance to diagnostic businesses in a number of ways.

Raj Sehgal
May 3, 20232 min read
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